Xiaomi is ditching its Mi branding on smartphones



Xiaomi has revealed that it’s ditching its Mi branding on smartphones and to any extent further their handsets will likely be referred to as Xiaomi gadgets as a substitute of Mi gadgets.

This new change comes into impact from Q3 of 2021 and can apply to all new gadgets going ahead, you may see an official assertion under.

Beginning in 2021 Q3, Xiaomi’s product collection “Mi” will likely be renamed to “Xiaomi”. This modification will unify our international model presence and shut the notion hole between the model and its merchandise. This modification might take a while to take impact in all areas.

With the introduction of the brand new model id, two distinct product collection will sit beneath the guardian model. Xiaomi merchandise signify the head of expertise and provide a premium expertise. Redmi merchandise deliver massive innovation at a extra accessible value level and are aimed toward youthful viewers. This differentiation can be mirrored in our up to date logos, with each the Xiaomi and Redmi logotypes below the guardian model brand.

The product collection naming conference — Xiaomi and Redmi — may even be utilized to our ecosystem and IoT merchandise over time.

The assertion above was given to the XDA Builders by Xiaomi and we predict to see a quite a few new gadgets with this branding over the subsequent few months.

Supply XDA

Filed Beneath: Android Information, Cell Cellphone Information

Newest Geeky Devices Offers

Disclosure: A few of our articles embrace affiliate hyperlinks. If you happen to purchase one thing by certainly one of these hyperlinks, Geeky Devices might earn an affiliate fee. Study extra.


Please enter your comment!
Please enter your name here